I’ve talked a lot about the many ingredients that make for successful entrepreneurship. Business planning, customer exploration, and technological innovation are all topics that I think warrant mention in a conversation on starting a new business. However, one component that I think often gets overlooked is the role that passion plays in the success of such a venture. Since I believe that this can be a critical part of the entrepreneurial journey, I wanted to take some time to discuss it in greater depth.

The Big “Why”

When an entrepreneur receives advice on how to start a business, they’re often…


I get plenty of questions about how to take an idea from first concept to market release. Many of these questions are from would-be entrepreneurs who might not know how to get started, while others come from people who are farther along in the process but looking for encouragement to get them through the home stretch. Wherever you find yourself in the process — I’ve been there. So let me take a bit of time to outline my general thoughts on going from an initial idea to a full-fledged product ready for the global marketplace.

Stress Test

Frankly, ideas are…


I’m a big proponent of using light to promote health and wellness, otherwise known as phototherapy. In fact, phototherapy is the foundation of much of the work that we do at LifeWave. One thing that’s interesting to me about the field, however, is how long it’s been around; people have been using phototherapy to heal a range of afflictions for thousands of years. To get a better understanding of how light can promote health and wellness, let’s take a trip through time and see the historical and modern uses of phototherapy.

Ancient History

Recorded use of light therapy stretches all…


At its most fundamental level, business is about serving a need better than anyone else. This pursuit can be straightforward enough when an entrepreneur’s goal is to create an improved version of an existing product or service, but what about when they want to innovate something entirely new? That kind of pursuit requires a level of imaginative thinking that can be hard to come by. …


People often ask me what I consider to be the secret to success. Of course, the question is overly simplistic — there are plenty of factors that go into an entrepreneur’s success. That said, I do think there are a few key components that contribute to the work of the many successful business leaders I know. Today, I want to talk about one such component that’s near and dear to my heart — the importance of having a good role model. …


As the CEO and Founder of LifeWave, I get a lot of attention for the way my roots as an inventor have helped me create my business. For decades, I worked in the fields of business and product development. Along the way, my experiences helped me innovate in a number of areas including a bladeless turbine generator and a design for a unique combustion rocket engine. As a result, I’ve learned a lot about the kinds of mistakes inventors can make that often knock them off track.

Listen to criticism

I know as an inventor it can be hard to…


With the ongoing success of LifeWave, built on the strength of our phototherapy patches, for which I hold a number of patents, people often ask me how they can achieve success themselves as inventors. Of course, there’s no one-size-fits-all response to that question; each individual must seek out success in the way that makes sense through their own unique efforts. Still, there are some tools that can give you an advantage while pursuing your dreams. …


More than 15 years into our existence, LifeWave has grown into a worldwide leader in the health and wellness field. Because of that fact, it can seem to some that our success was always guaranteed but, of course, nothing could be further from the truth. While I always believed in our products and technologies, as Founder and CEO, it also fell to me to draw public attention to what we were doing. Below, I’ve consolidated some of what I consider to be our most impactful efforts in this regard. …


As Founder and CEO of LifeWave, I’m often asked questions about how the company is run, usually by those seeking to reach our level of success. While I won’t pretend to be some kind of guru, I do feel that the lessons we’ve learned on our way to becoming a leader in the health and wellness field can be instructive. This is especially true when it comes to the choices we’ve made offering our products through a direct sales model. In the interest of shining a light on that process, I’ve broken down that decision and its ramifications below.

LifeWave…


A common question I’m asked is, “What’s the best way to build a career as an inventor?” As the CEO and Founder of LifeWave, I’m fortunate to be working daily immersed in the fruits of my inventions. Thanks to the phototherapy patches I’ve invented, I’ve been able to build my company from scratch into a major player in the health and wellness field. I don’t say that to be boastful, but rather to establish that I know a bit on the topic of innovation. …

David Schmidt LifeWave

David Schmidt is the CEO of LifeWave, a leading health and wellness company he founded in 2002. More about David Schmidt at https://davidschmidtlifewave.com/

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